Fahrenheit shopping mall got two bloggers, Brian See and Jane Chuck, to shop about their mall in this video. At the end of the video, they dressed mannequins? The point is to showcase their fashion sense? I'm not sure how this helps the shopping mall. I'm pretty sure the mall wants to be "fashionable" and "updated" but neither the video nor the mall shows any premium "feel" of a fashion show.

Campaign: Digital Campaign
Content: Video
Media: Facebook
Brand: Fahrenheit88
Source: https://www.facebook.com/Fahrenheit88/videos/1682138348486682/

Watch video here:

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