It's a public service announcement by organisation Protect and Save the Children. The video features a little girl in uniform waiting for her parents to pick her up from school. Her teacher is seen waiting with her, but starts to play tickle with the young girl and touching her knees. In Malaysia, we tend to be too shy to talk about sex or simply avoid the subject.  With this campaign, the organisation hope to raise the awareness among the parents that teaching children about sex can equip them with proper knowledge and it's the only way to stop child sex abuse.

Campaign: Public Service Announcement Campaign
Content: Video
Media: Youtube
Brand: Protect and Save the Children
Source: https://www.youtube.com/watch?v=Z5UU6bLw5k8


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